Social Listening in Social Planner

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We’re excited to announce that Social Planner now supports Social Listening!

This update brings trend discovery and real-time insights from multiple platforms, helping you stay ahead of conversations, cultural moments, and viral content—all within Social Planner.

What’s New

You can now:

  • Track Google Trends to see what people are searching for in real time
  • Explore Pinterest Keywords for rising search trends and content ideas
  • Monitor Wikipedia Pageviews to discover globally popular topics
  • Stay updated with TikTok Breakout Songs, Hashtags & Popular Songs
  • Discover YouTube Popular Channels, Keywords & Trending Videos
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How It Works

Step 1: Open Social Planner → Go to the brand-new Social Listening tab

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Step 2: Select the specific data point (e.g., hashtag, keyword, song, channel) you want to discover → it will be highlighted, allowing you to scroll through the complete list.

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Step 3: Apply filters to surface trends that matter to your brand for any date you wish.

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Utilise the discovered trends to plan and align your content strategy.

Why It Matters

  • 📌 Stay Ahead: Spot viral trends before they peak
  • 🤝 Strategic Alignment: Match your content with what’s popular across platforms
  • ⏱ Efficiency: No extra setup—Social Listening works right inside your planner
  • 🔗 Cultural Relevance: Create campaigns powered by real-time signals from Google, TikTok, YouTube, Pinterest, and Wikipedia