Product Price & Variant Level Coupons

Businesses can now apply coupons at a more precise level by targeting specific prices or variants within a product. This change allows for greater flexibility in running targeted promotions and ensures that coupons are applied exactly where intended.

• Coupons can now be configured to apply to: Entire products (existing behaviour), or Specific prices or variants within a product.
• During coupon creation, a nested selection view allows you to choose: All prices/variants under a product, or Individual prices or variants.
• Selecting a product automatically includes: All current and future prices/variants.
• This applies to both: New coupons and Existing coupons (via Edit).
• This improvement removes the need for workarounds such as duplicating products or removing variants for targeted discounts.

All supported checkouts now comply with the updated coupon logic, including:

• Funnels
• Forms
• Ecommerce / Store
• Payment Links
• Calendars

Coupons will only apply if the selected price or variant matches the configuration.

Existing subscriptions and past transactions will continue to use the older coupon logic to maintain backward compatibility.

Workflow triggers have been updated to support this new level of granularity.

For triggers such as: Coupon Code Applied and Coupon Code Redeemed – you can now filter based on: Product → Price / Variant (dependent filters).

Here’s how it works:

• First, select the Product.
• The system will dynamically enable: Relevant Prices or Variants under that product.
• These are dependent filters, meaning: Price/Variant filters are available only after product selection.
• This allows workflows such as: Triggering actions only when a specific variant is purchased with a coupon.
• Targeting automation based on pricing tier-level discounts.

• Existing coupons will continue to function as they currently do.
• Existing subscriptions/recurring payments and their future transactions will not be affected.
• The new logic applies only to: Newly created coupons, Updated coupons, and Future Orders.

• Payments → Coupons → Create / Edit Coupon → Select products → Choose prices or variants within them.
• Automation → Workflows → Coupon Triggers (Apply product-based filters, then refine using price/variant filters).

• Configuring and generating single-use coupons from the UI & Workflow actions.
• Buy X Get Y coupons.