Build recipient segments in Email Campaigns

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Introducing a New Method to Create Your Campaign Recipient List

Users had to go to Contacts or Workflows to build Smart Lists or add Tags for segmentation.

Added a Build Segments option directly in the recipient section, so you can create complex recipient lists without leaving the campaign.

  • No need to pre-create Smart Lists
  • Quick, flexible targeting in one place
  • Cleaner and more efficient flow
  • Easy exclusions of contacts, tags
  • Open any campaign in new or edit mode
  • Go to Send or Schedule Screen
  • In Recipient section → Click Build Segments
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  • Add conditions using Tags, Contacts, Smart Lists, or Segments
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  • Use AND/OR logic to combine rules
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